Annual Mitsubishi sales for 2014 ended with a strong December performance, as the automaker sold 6,545 vehicles, marking a 1.9% increase over December 2013 and the tenth consecutive month of year-over-year sales increases. That helped total sales for the year reach 77,643 units, a whopping 24.8% improvement over last year.
Highlights included the Outlander, Mirage, and Outlander Sport in particular. The latter experienced its best December ever, with 2,755 units sold and enjoyed a strong 24.5 percent overall sales increase for 2014 compared to last year. The Outlander was up 6.4 percent from 2013 while the Mirage continued its strong sales pace by yet again having over 1,000 units sold last month.
“As we move into 2015 we will start to introduce new versions of the Outlander with more refinement and power in what will be the first of a series of launches that will incorporate the brand’s new design language and vehicle packaging,” said Don Swearingen, executive VP.
We look forward to the New Year at Mountaineer Mitsubishi!by